Practice of Seminar Teaching Method Based on Educational Supply-Side Reform in the Course of Marketing Major

Abstract

Based on the structural reform of education supply side and the increase of high-quality education supply resources, the application of Seminar teaching method in college classroom teaching has become an inevitable trend of current college teaching reform. Introducing Seminar teaching method into the teaching of marketing specialty can discover students' learning initiative, analyze problems and innovative ability from different levels and angles. This paper introduces the classroom organization and implementation process of Seminar teaching method in the course of marketing specialty, together with some suggestion regarding applications in the course of marketing specialty teaching. The potential instruction effects with the course were evaluated also.